Arlene Whiffen, Marketing and Sponsorship Director
Arlene is a seasoned leader and strategist with over 25 years of experience in communications, public affairs and marketing. Her extensive background includes leading high-impact campaigns and initiatives that have shaped public perception and policy across various sectors.
As a member of the Board of Directors advocating for mental health awareness, Arlene leverages her strategic expertise to drive impactful initiatives and foster community engagement. She is dedicated to creating a supportive environment where mental health is openly discussed, and resources are readily available –Making Tomorrow Better.
“My passion for mental health advocacy and education is deeply personal. In 2012, I tragically lost my brother to suicide. His passing ignited a profound drive within me to bring awareness to mental health issues in our community. I am committed to ensuring that mental health services are accessible to everyone in need and that no one is left to struggle alone.”